Not Just Banner Ads

Wednesday, December 16, 2009

Pinoy Big Brother: a successful Filipino online story driving the fans to demand more content not seen on TV

PBB is legendary in the history of Filipino television — it turns nobodies into instant celebrities and endorsers. Thanks to the number of fans and followers who cover the description “die-hard” in its true essence and form. The increasing number of conversations and communities online is quite overwhelming. Number of fan pages on Facebook? Twenty. Number of groups on Facebook? Twenty-eight. Combining all the fans would equal to around 150,000 nationwide. There are so many blogs about the PBB fever and most of the important bits and information about this season is all in its Multiply page. And I haven’t even started about the Twitter buzz it’s getting.

Converse: Standing Out in a World of Replicas

In a world dominated by mass production as a key defining feature of the modern and post-modern era, duplication seems to be way to go. The market is proliferated with goods and services that seem to just be different variations of each other. Pirated shoes, bags, watches, clothes, electronics and what not have taken over, much like the piracy of music and movies that are available in retail outlets everywhere for a dime a dozen. The idea behind everything is that the lower the price of each individual item (which can be achieved through said mass production), the happier consumers are. The more happy consumers there are, the more happy suppliers there are. What’s happening is the propagation of a culture of piracy, with originality no longer a defining value of today’s society. But contrary to what is perceived, in this day and age of cloning and copycats, never has there been a higher premium for innovation than before. And Converse, a leading proprietor for footwear that rebel against the dictates of the status quo, has taken the fight against mediocrity to the interactive world.

Tiangges in Multiply: a successful online Filipino story

“Sis, how much if I buy 3 items? Pwede discount?”

I never expected to get so many sisters in a span of 1 month. About a year and a half ago, I got together with some friends and we attended the fourth and final book launch at Power Books wearing our own Twilight-inspired shirts. We wanted to feel the whole Comic-Con vibe and when we got there, the girls started going crazy. Girls asking for our numbers? Check. Girls asking to see more designs? Uncheck. Girls asking for pictures of more shirts? Uncheck. So that’s when we decided to create our own Multiply store and discovered so many other Multiply stores creating good business online.

Our "Viral" Pet Hamster and SPAMguard!

Hi Guys! We have an announcement! Whilst most webmasters are busy keeping their websites secure and free of unnecessary clutter by using verifications and CAPTCHA codes, we decided to keep our blog as clean by using a different means. we got ourselves a pet to guard our site of spammers and spam in general! Thanks to aBowman, we now have a cute little hamster to keep all of us safe!

The FailBlog: A Filipino Online Favorite

Failure is a part of life. No one has never experienced failing because those who even tried not to fail, failed to fail (double negative? yeah just to press on my point) Take the most successful names for example: Bill Gates, Michael Jordan, and Oprah Winfrey. I'm sure they all had their low points before they started to experience the successes they are now enjoying. It is, after all, through several failures that we find out the benevolent path towards victory - from grander stages of career, fame, fortune, love and whatnot, to everyday mundane situations that may seem insignificant. Failure is not always about hardships and moping around and feeling sorry for oneself. There is constantly a lighter side to it, and the FAILblog has been successful (irony!) in encapsulating this.

Hitman Breaker of the Eye - A Funny Philippine Online Success Story

I've been hearing mad raves about this youngster called Nick Dreamer or a.k.a. "Hitman Breaker of The Eye" over at Youtube gaining massive popularity over the past weeks, but since I'm not exactly one to watch random individuals belting out tunes over Youtube, I didn't pay that much attention. But because online reviews, blogs, and links shared over messengers started piling up. I decided to drop by his Youtube page to see if it truly does live up the hype.

Clicking is Saving

Ever dreaded receiving your monthly electric bill from fears of seeing how much all those hours on the internet, watching television, using the microwave, leaving the lights on while you sleep, singing on your videoke, and charging both your cellphones will set you back? Ever blamed Meralco for the big difference in your bank account before and after paying your bill? Feeling hopeless and alone? Nothing else to do on the internet while downloading the latest episode of Gossip Girl or Glee?